Phoenix, Arizona

Brad Shomer

Email Automation Manager · Marketing Automation · Lifecycle Strategy

For nearly 20 years, I've helped organizations turn data and automation into email programs people actually want to open. Today I lead email automation and customer journey strategy at the University of Phoenix, building lifecycle programs in Adobe Journey Optimizer across the prospect and student experience. Before that, I spent 15 years at WorldatWork developing and deploying more than 1,200 campaigns a year, coding responsive templates from scratch, and keeping deliverability and compliance airtight. I like solving the messy, technical side of email — segmentation, personalization, modular templates, deliverability — and turning it into measurable results.

602-320-4864 brad.shomer@gmail.com LinkedIn
20+
Years in email & automation
1,200+
Campaigns deployed / year
50%
Faster production via modular content
99%
Sender score maintained
Selected work

Email & campaign samples

Below are samples of emails I have coded from scratch. Please click to open each one in a new window where you can see how they respond to the size of your window. The coding styles evolved over the progression of my career, starting with static layouts which evolved into fully responsive designs utilizing the philosophy of graceful degradation to accommodate the most stubborn of email clients. I have coded emails for Lyris, Marketo, Responsys, Adobe Journey Optimizer, Constant Contact and Mail Chimp.